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Diminishing returns for Dummies

Pouring more money into advertising campaigns doesn't always bring expected returns. Learn about diminishing returns in advertising and optimize your...

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Pouring more money into advertising campaigns doesn't always bring expected returns. Learn about diminishing returns in advertising and optimize your spend for maximum ROI. Click to demystify the concept!

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Velasca

+32% ROI Optimization

Boscolo viaggi

40% Budget Reallocation

Cura of Sweden

Giovanni, Performance Marketing Manager @ Velasca

"With Cassandra, CURA of Sweden gained a unified view of media effectiveness. The result: +82% increase in conversions and -16% drop in CAC within the first 60 days."

Gina Tricot

"Gina Tricot used Cassandra to blend eCommerce, offline and influencer data — identifying underperforming spend and achieving +53% ROI uplift."

Treedom

+80% YoY ROAS

Spedire.com

+19% Conversions

Velasca

+32% ROI Optimization

Boscolo viaggi

40% Budget Reallocation

Cura of Sweden

Giovanni, Performance Marketing Manager @ Velasca

"With Cassandra, CURA of Sweden gained a unified view of media effectiveness. The result: +82% increase in conversions and -16% drop in CAC within the first 60 days."