A Cassandra "project" is a dedicated and organized work environment within our platform designed for managing and conducting your marketing mix modeling (MMM) projects. Project enable collaboration among team members, facilitating tasks such as data import, model development, and insights visualization. For agencies and freelancers, we recommend having dedicated workspaces for each client.

A "stored model" refers to a previously created and saved marketing mix model that encapsulates your configurations and insights and relevant scenarios. Once you’ve input your data, adjusted parameters, and generated insights, you can save this model for future reference. This allows you to unlock in depth analyses about the MMM, run refreshes over time, execute the Budget allocator and validate its predictions over time.

Security is a top priority at Cassandra. We implement industry-standard encryption protocols and follow best practices to protect your data according to GDPR. Our platform is built with robust security measures to ensure the confidentiality and integrity of your sensitive information.

Cassandra's pricing is designed to offer flexibility and value to our users. Our pricing is based on three key factors: the number of projects you need to create, the number of stored models you build, number of api connectors you create within the platform. This ensures that you pay for the specific resources you use, allowing you to scale your usage based on your needs.

Yes, subscriptions are set to automatically renew. To prevent renewal, users need to initiate the cancellation process by sending an email request to cristian.nozzi@cassandra.app 30 days prior to the renewal.

Yes. If you decide to discontinue using Cassandra, you can initiate the cancellation by sending an email to your cristian.nozzi@cassandra.app 30 days prior to the renewal.