Omnichannel cookie-less measurement for your Brand
The scalable solution for Marketing Mix Modeling & Geo-Incrementality testing for your marketing team
Why Cassandra?
+32%
Avg. ROAS increase
+900
Brand’s MMM built
+€500M
of Media budget analyzed
Build your MMM internally fast!
Measure your media Mix and start optimizing it within the first 30 days
Data Integration
Easily connect all your Marketing data
Marketing Mix Modeling
Build your MMM with an easy interface in less than 30 days
Incrementality testing
Design and Run Geo-based Incrementality test to validate the incremental contribution of your media.
Our Client's Results
500+
Brands already trust Cassandra
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What they say about us
Michael Taylor
Founder @ Vexpower
"The only way to eliminate human bias in attribution marketing is by removing our possibility to corrupt the model. Cassandra enables you to have a second brain immune to internal politics that tells you honestly what's working (or what's not)."
Eszter Mazscar
Head of Marketing @ Cura Of Sweden
Cassandra has helped us immensely to improve our understanding of what impact different activities – digital and traditional media, as well as other factors like product prices – have on our sales. Thanks to the frequent model updates we have been able to quickly improve our understanding and act upon the learnings by adjusting the media budgets. We’ve also received continuous and proactive support from the team behind Cassandra to fully take advantage of the software and MMM
Henry
Advanced Analytics @ Spotpet
Cassandra has significantly increased my confidence in running MMMs and making budget decisions off of its insights. Their elegant and easy-to-use system has helped me streamline the MMM process to deliver consistent, highly-accurate results.
